Michael was born in the USA and educated in England. Since 1979, he has worked as a designer in Oslo.
In 1991, Michael founded King Design and ten years later was joined by business partner Morten. During the company’s first 25 years, they have remained small and happy, creating brand identities and visual communication for both national and international clients. King Design’s work involves a wide range of disciplines such as identity design, print and magazine design, digital design and environmental design.
Michael has designed the Norwegian Audi Magazine since the very first issue, 19 years ago. He will talk about the long-term development of the magazine, strategy, design changes over the years and the significance of Norwegian content, design and photography. We learn which guidelines, limitations and opportunities exist and take a look at the process from planning through content creation, collaboration, design and print.